Reader Magnets – Get Readers to Come to You by Nick Stephenson – Book Review.
This short book is designed to assist authors to sell more books primarily through building up a mailing list via your own website and mailing list.
Simple strategies to build your reader platform and sell more books, so it says here, and I am sure I am not including reader spoilers by saying that two of the main recommendations are to open an account with Mailchimp and another with Wordpress. Both are free when you first start with them.
I have looked at Mailchimp a couple of times myself and I will be the first to say that I am not particularly tech savvy, but I have to say that I did not find it particularly easy to set up and run – so much so that I ended up looking at alternative providers of list building software rather than spend loads of time on it.
But don’t let that put you off acquiring this book. It appears to be available permanently free of cost and there are a few other interesting and useful pointers and hints and tips in there that may well help you along the road.
Okay, this book maybe aimed more at the outright beginner - most of the information you will find here is readily available on the net if you care to seek it out, but it’s kind of nice to have it all in one place.
The book is pretty well written too and can be read in an hour or so, and I reckon it’s worthwhile obtaining and reading. Whether or not it will solve your problems if you are looking to set up a newsletter, or building a hefty mailing list is another matter.